Custwin works with clients across the UK.
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Understanding the power of getting your website right is something we clearly missed. Custwin have changed that with the initial overview of our site, the active marketing of the site, and right through to our regular discussions we have about the stats that are produced. We believe their services are one of our “must have” expenses in our business.
Working with them is a pleasure and their depth of knowledge really is remarkable.
Paul Craddock
Director
PVsurveys Ltd
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Health and Safety Clients
Custwin has worked with many clients offering business services. The following are a selection of case studies of the work we've done and continue to do with clients within the Health & Safety sector.
Hygiene Management Solutions
Food Hygiene Training
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MESH Consultants
Health & Safety
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PVsurveys
Asbestos Testing
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Safety Aware
Health & Safety
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Hygiene Management Solutions - Food Hygiene Training
Hygiene Management Solutions provide food hygiene training to companies and individuals that require certification to work with
food. Anyone who has been to a takeaway will have seen certificates of food hygiene training, which is one of the results from the
training supplied by Hygiene Solutions. Custwin work for Hygiene Management Solutions on PPC and website strategy.
The PPC work for Hygiene Management Solutions focuses on both generic and specific phrases that would be typed by people interested in food hygiene training. These range from the obvious (e.g. 'food hygiene courses') to the more specific (e.g. 'Food safety training level 2') and there are numerous variations of such phrases set up within the campaign. Custwin have worked with Hygiene Management Solutions for a few years and are currently involved in the redevelopment of the website.
The 'Pay Per Click' campaign has generated a great deal of work, and produced for
us last month, the opportunity to work with a multi-national blue chip company. The initial result of that was to win a job that earned a great
deal of money that will be repeated several times each year and may lead to other similar opportunities throughout their group.
MESH Consultants - Health & Safety
MESH Consultants are Health & Safety professionals working with clients throughout the UK -
companies from small size up to well-known names. Custwin have worked for MESH for several years on PPC, natural SEO, website analysis and website strategy.
In late 2009 we completed work on the new MESH website which had an overnight impact, taking the enquiries up significantly higher than beforehand. We had made little changes to the active marketing of the website and the main difference was the website strength itself - yet again proving that getting the website quality right first of all will then reap bigger dividends from the visibility of that website.
Since working with Custwin our business has grown considerably. A significant
proportion of this growth has come through the website development and pay per click campaign work Custwin have designed on our behalf.
We are so impressed with the personal approach that Custwin provide to us that we regularly recommend them to our clients.
PVsurveys - Asbestos Testing
PVsurveys work in the competitive field of asbestos testing and undertake work for companies nationwide. Custwin work for
PVsurveys on PPC, website analysis, and website strategy.
Certain phrases such as 'asbestos surveyors' are highly competitive (and therefore expensive) in Google PPC and so although there's an element of those within the PVsurveys PPC campaign, there's a much deeper campaign that focuses on the types of phrases that aren't so competitive but bring in lots of clicks when all combined together. Custwin work closely with PVsurveys, having developed the website, created the PPC campaign, and are analysing website statistics on an ongoing basis in order to make further enhancements that help to generate more business.
Understanding the power of getting your website right is something we clearly missed. Custwin have changed that with the initial overview of our site, the active marketing of the site, and right through to our regular discussions we have about the stats that are produced. We believe their services are one of our “must have” expenses in our business.
Working with them is a pleasure and their depth of knowledge really is remarkable.
Safety Aware - Health & Safety
Safety Aware provide Health & Safety training and consultancy throughout the South East. Custwin work for Safety Aware on
PPC.
Most Health & Safety companies have their particular areas of focus and Safety Aware are no different in that there's a particular focus on certain areas that are highly visible within Google when people type in related phrases.
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