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I cannot speak too highly of the hard work undertaken by Custwin and their commitment to us, which has so benefited my company.

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W P Julius
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Medway Travel

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Email Newsletters Archive

Below you will find an archive of all Custwin email newsletters arranged by Year. Click on the links below to be taken to a browser-based version of our email newsletter.

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2012

January »

Subjects include:

» BIG CHANGES - Google Search plus Your World.
» 24/7 phone answering on websites can boost business
» Following when Tweets seem too high
» Getting personal in 2012+
» Website categories and prices.

 

2011

December »

Subjects include:

» Custwin predictions for 2012.
» How genuine are Facebook Likes (for business)?
» What Botox teaches us about eggs in baskets.
» Top methods of brand awareness (for smaller businesses).
» Winning business from email newsletter subscribers.

November »

Subjects include:

» Website success through easy maths.
» 11 for 11-11-11.
» How much does a Google Adwords consultant cost?
» Case studies on websites.
» Google Reviews mis-management.

October »

Subjects include:

» The true cost of Google's $9.72bn earnings.
» SEO from keywords in the domain name.
» Why pre-paid Adwords is dangerous.
» Google Adwords CTR: is higher better?
» Ensuring you get value from QR code advertising.

 

September »

Subjects include:

» Google Adwords Geo Targeting Change.
» Death by Google Places ... or any marketing.
» Webstats and LinkedIn.
» Google's definition of 'quality'.
» Why you need webstats as well as PPC.

August »

Subjects include:

» Analyse just one website page.
» ROI vs ROI.
» What retweets may say about you.
» Google sitelinks update explained.
» Get a backlink today.

July »

Subjects include:

» Google Places Reviews - All Change!
» Why we need a Google -1 button.
» Stalking your website visitors.
» Twitter: should there be quality checking?
» Google Keyword Tool - is it useful?

June »

Subjects include:

» Google - cart before horse.
» Website content - create just one brilliant piece.
» Website contact details 101.
» Best time to send tweets? That depends.
» Facebook birthdays and business.

May »

Subjects include:

» Why keyword analysis gets you more business.
» A lesson from 10 tortoise eggs.
» Google visibility in other countries.
» Email marketing data providers - take care!
» Google Alerts aren't very alert.

April »

Subjects include:

» Creating content for websites - an important factor in SEO.
» Using competitor names in Google Adwords.
» QR Codes: Quick Response and then Quiet Rejection.
» Why some people shouldn't be in business.
» Does Twitter as a company need to get cleverer?

March »

Subjects include:

» Costs and pricing on websites.
» What PPC enquiries may tell us about the economy.
» 44 seconds ... and then more ... to new business.
» Google Ads - when money means more than accuracy.
» From Web 2.0 to Me 1.0.

February »

Subjects include:

» Twitter: Don't follow until you've got something to say.
» Getting websites up in Google is easy isn't it?
» Is it worth advertising with Applegate or Yell.com or other online directories?
» Promoting your website via Google Places
» How a typo can lead to lost business.

January »

Subjects include:

» Are we ready for #followfebruary, #followmarch, and more?
» Google Boost - another blank cheque for Google?
» Cheap aftershaves and website success
» Are your emails getting through to recipients?
» Price differences between email promotion and the website.

 

2010

December »

Subjects include:

» #followfriday - are people missing the point?
» Season's Greetings from Google - what an insult!
» Minor glitches - harmless or harmful?
» A new revenue stream for Google - people
» How to avoid dumb PPC advertising

November »

Subjects include:

» How important are overall numbers of website visitors?
» Testimonials on websites - the benchmark
» Deramores - where there's wool there's a way
» Business to Business Online Directories - making the right choice
» Plumbers and other tradesmen on Twitter - missed opportunities

October »

Subjects include:

» Google map change to force up PPC costs?
» Kent.gov - local government incompetence in PPC
» Twitter - dialogue not sales
» Enquiry forms - the message they send out
» Adwords Qualified Company - a potential money pit?

September »

Subjects include:

» Whether .co domains are worth buying
» How to avoid Daddy Long-Legs Marketing
» Twitter - the power of negative publicity
» Online reputation management for beginners
» Google Adwords trademark policy change in the UK

 

April »

Subjects covered:

» Avoiding PPC pitfalls
» Google Docs in plain English
» Email newsletters stupidity
» Twitter visibility in Google
» Never assume online

February »

Subjects covered:

» Are you getting it every week?
» 10 months to Christmas
» Think about your blog titles
» The negatives of the Google yellow bar
» Twitter - from online to offline and back

 

January »

Subjects covered:

» Speedy SEO through blogs
» Welcome John
» Christmas Day email
» Trusted source misinformation
» Google aren't God

2009

December »

Subjects covered:

» Business Success In 2010
» Christmas Day Email
» Client Focus: Plane & Simple
» Scrooge Google
» What's In Your Company Name?

 

November »

Subjects covered:

» Google Social Search: Future SEO
» "PPC Doesn't Work"
» SEO Sharks
» Raise your prices with PPC
» Stolen pictures on websites


October »

Subjects covered:

» Is your landing page bouncing?
» The power of imagery
» Twitter and Google
» Blogs - get to the top of Google
» Website bottlenecks

September »

Subjects covered:

» How Google Alerts help with search engine optimisation
» Twitter - did you act on it?
» Are website testimonials believable?
» Google Options - are you capitalising on them?
» Bing for future success online

August »

Subjects covered:

» Twitter - Land Grab Or Lose Out
» Detecting Plagiarism
» Client Focus: Communication
» Behind The Custwin Fees
» Say 'Thank You' Properly

 

June »

Subjects covered:

» Win Or Lose With Approved Index
» You vs Me/We/Us
» Client Focus: Etienne Pradier
» 2009 - Your Company Halfway Review
» 'Click Here' For Natural Google Rankings

May »

Subjects covered:

» Free Web Design - Tempted?
» Popeye vs The Weedy Geek
» Client Focus: Etienne Pradier
» 25 Hours A Day?
» Sponsored By Tetley

April »

Subjects covered:

» Kent 2020 - The Custwin View
» Custwin Competition Winner
» Webstats 101
» Pay Per Click - Do The Maths
» Financing New Websites

March »

Subjects covered:

» 90% Lose Business At 2020
» Client Focus: Roastmaster
» How To Check Website Success In 5 Minutes Per Month
» Capitalising On The Names Of Competitors
» Buy URLs To Protect Against Negative Publicity Online

February »

Subjects covered:

» Bite Back at Google's Greed
» Client Focus: Proactivity
» Video Within Websites
» Using Negatives in PPC
» Guarantees Within Websites

January »

Subjects covered:

» 2009: Year of the Ostrich
» Contact Focus: QJ
» Google PPC Phrase Match
» The Importance of Recording Enquiries
» Custwin Figures from 2008


2008

December »

Subjects covered:

» The Death of Google
» Client Focus: Hampstead Chiropractic Clinic
» Using LinkedIn to best advantage
» Google scam emails
» Custwin forecast for 2009

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